Carrinha da Avó | 33L Design

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[vc_custom_heading text=”Carrinha da Avó” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”A caregiver company that operates in Coimbra! The brand has a super user friendly and family happy look that’s translate care for our beloved grandparents! i9 Magazine made a special social innovation article about us!” font_container=”tag:h3|font_size:18|text_align:center|color:%23ffffff|line_height:2″ google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”]

CARRINHA DA AVÓ

[/vc_column][vc_column width=”1/2″ css=”.vc_custom_1525860151435{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;}”][vc_empty_space height=”100px”][vc_single_image image=”482″ img_size=”400×228″][vc_empty_space height=”100px”][/vc_column][/vc_row][vc_row type=”full-width-section” overlay=”1″ overlay_color=”#3c22ae” css=”.vc_custom_1526550388359{margin-top: 0px !important;border-top-width: 0px !important;padding-top: 50px !important;padding-bottom: 50px !important;}”][vc_column width=”1/6″ css=”.vc_custom_1504921589660{padding-bottom: 25px !important;}”][/vc_column][vc_column width=”2/3″][vc_custom_heading text=”Storyline” font_container=”tag:h3|text_align:left|color:%23ffffff” google_fonts=”font_family:Playfair%20Display%3Aregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”Idea – Business Plan – Design – Development – Procedure Manual – Marketing – Launch” font_container=”tag:h3|text_align:left|color:%23ffffff” google_fonts=”font_family:Playfair%20Display%3Aregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row css=”.vc_custom_1505347728900{margin-top: -33px !important;}”][vc_column width=”1/6″ css=”.vc_custom_1504921589660{padding-bottom: 25px !important;}”][/vc_column][vc_column width=”2/3″][vc_empty_space height=”33px”][vc_custom_heading text=”A TEAM WITH A FAMILY COLLABORATION” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][vc_custom_heading text=”THREE GENERATIONS, ONE GOAL” font_container=”tag:h3|text_align:center” use_theme_fonts=”yes”][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row type=”full-width-section” css=”.vc_custom_1506040231063{padding-top: 50px !important;padding-bottom: 50px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”1/6″][/vc_column][vc_column width=”1/6″]

MANAGERS

Project manager

Business strategist

Marketing manager

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DESIGNERS

Graphic designer

Web designer

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DEVELOPERS

Front-end web developer

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INVESTOR

Self-funded

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CMYK 0,18,100,0

RGB 254, 210, 0

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CMYK 0,0,0,84

RGB 42,42,42

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[vc_empty_space][vc_custom_heading text=”abcdefghijklmnopqrstuvwxyz” font_container=”tag:h3|font_size:36px|text_align:left” google_fonts=”font_family:Sacramento%3Aregular|font_style:400%20regular%3A400%3Anormal”][vc_custom_heading text=”ABCDEFGHIJKLMNOPQRSTUVWXYZ” font_container=”tag:h3|font_size:24px|text_align:left” google_fonts=”font_family:Sacramento%3Aregular|font_style:400%20regular%3A400%3Anormal”][vc_custom_heading text=”1234567890 (§£@$€%&!?+)” font_container=”tag:h3|font_size:24px|text_align:left” google_fonts=”font_family:Sacramento%3Aregular|font_style:400%20regular%3A400%3Anormal”]

[vc_empty_space][vc_custom_heading text=”Disertissime Romuli nepotum, quot sunt quotque fuere, Marce Tulli, quotque post aliis erunt in annis, gratias tibi maximas Catullus agit pessimus omnium poeta, tanto pessimus omnium poeta quanto tu optimus omnium patronus.” font_container=”tag:h3|font_size:24px|text_align:left” google_fonts=”font_family:Sacramento%3Aregular|font_style:400%20regular%3A400%3Anormal”]

[vc_custom_heading text=”The font used for the logos is a “Sacramento“ in its bold version” font_container=”tag:h3|text_align:left” use_theme_fonts=”yes”][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_custom_heading text=”DESIGNING THE WEBSITE” use_theme_fonts=”yes”][vc_custom_heading text=”FROM GRAPHIC TO A PLATFORM FOCUS IN HAPPINESS” font_container=”tag:h3|text_align:left” use_theme_fonts=”yes”]

A family friend UX design with a simple interface!

With families in mind we created an appealing struture. Knowing that usually caregivers websites use heavy design, blue color schemes with a lot of text, heavy and impersonal look we did exactly the opositive! Our goal is to everyone who visit the website feel well!

Grandparents recipes

We developed an area for having real and authentic recipes from our grandparents!

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Presenting a circle of services in a unique bundle

Each circle represent an area and was presented as bundle in a pricing table!

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Bundles thought for our beloved grandmas

The reason we end up giving interviews related to social inovation was for the approach we had presenting our services and the services itself. We for experience with our grandparents created bundles related to day-by-day activities. Always thinking as it will be to our own family members.

3 simple main bundles

Grandma goes to the doctor

Grandma goes for a walk

Grandma goes shopping

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Massages

The idea come from the company founder who wanted to buy a massage voucher to both grandmas! After looking it realize he couldn’t since it didn’t exist! Massages for elder people need a carefully attention but are great for them!

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Results from Facebook

We end up having contacts from all the country as also for partnerships from different market players

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PRESENTING PRODUCTS WITH THE BRAND

All images we presented were carefully thought to be direct and easy to understand. We presented all bundles carefully but in a way to create engagement.

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GO SEE THE WEBSITE

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[/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][vc_custom_heading text=”take a look at our” font_container=”tag:h3|text_align:center” use_theme_fonts=”yes”]

[vc_custom_heading text=”and find some inspiration” font_container=”tag:h3|text_align:center” use_theme_fonts=”yes”][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row][vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_custom_heading text=”External” font_container=”tag:h4|font_size:16px|text_align:center|color:%23ee4034|line_height:1″ google_fonts=”font_family:Playfair%20Display%3Aregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”][vc_custom_heading text=”WE CAN HELP” font_container=”tag:h2|font_size:32px|text_align:center|color:%232f2933|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:900%20bold%20regular%3A900%3Anormal”]

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[vc_custom_heading text=”Grow your company” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”We understand and agree that stagnation is something that no company can have! We provide you another look from somebody that ❤ tecnology.” font_container=”tag:h3|font_size:18|text_align:center|color:%23ffffff|line_height:2″ google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”]

LET’S GET IN TOUCH

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[vc_custom_heading text=”ConfLab” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”We really ❤ to meet and talk with entreperneurs and creative minds! There’s always so much to share and to learn!” font_container=”tag:h3|font_size:18|text_align:center|color:%23ffffff|line_height:2″ google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”]

LET’S TALK

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